Why Digital Marketing?
There is no doubt that digitization has ensured prosperity for all kinds of business. As we highlighted above, the total industry was valued at $3 billion. Out of this $50 million can be segregated from online leads alone. Upon further segregation we get to see that the share for festive occasions is at $750 million while that of personal events such as birthday parties and marriages is at $200 million.
Corporate events and other related occasions take up the rest of the share. One thing which is pretty obvious is that people are starting to gradually use the internet more to find out about event planners. Reports suggest that on an average event management companies get 60%-70% of their business from online search results. Therefore, it is safe to say that the scope for the events industry in the virtual space is bright and in order to reap in the benefits at a later stage companies should start focusing on going digital.
Our Digital Strategies for you
Our experienced team comprises of strategists, social media specialists, content writers, and designers, who can plan the best campaign to achieve your business goals.
Website Design & Development
Our approach is to blend interactive design concepts with the right message to reach your target audience. We focus on usability, technology, and results for your business. We transform brands from good to great. Our experts incorporate a web design strategy with your message to articulate who you are as a brand through a beautiful design. The question is not how dedicated we are, but whether you share our enthusiasm to create a lasting, valuable connections that inspire change and drive results.
Social Media & Paid Ad Management
Social media platforms help to build a strong brand image. Instant interactions with customers or general audience, query solving, feedback and surveys give businesses the opportunity to know their market and act accordingly. On the other hand, people tend to rely on social media comments and reviews while finalizing a purchase decision. Nearly 60% users have confirmed to have first read the online reviews for the management firm before finalizing anything. The better you tailor your services as per customer needs, the better reviews you get.
A business without a solid video marketing strategy is surely losing a huge volume of target customers who are interested in buying products or services of that company. General internet users spend long hours each month watching videos and they are always keen to know and understand new products.
Video marketing is one marketing thing which needs a very specialized set of skills to deliver the best results month after month. Companies use to hire us to market their products and services worldwide.
Google Ad Campaign Setup
Our team of certified AdWords specialists are worked on hundreds of ad campaigns for different niches. Earn 50% more profit with a carefully planned paid advertisement strategy. Our research and analysis methods have made our clients’ campaigns consistently successful. We use our experience with paid advertising models and knowledge of online marketing trends to develop a customized strategy. Our team of researchers and online marketers will research and develop the best marketing approach for your Google Ads.
Linkedin Ad Campaign Setup
Possibly the best thing about LinkedIn is that you can target your audience using data that isn’t easily available on other platforms. LinkedIn’s targeting allows you to select location, job title, industry, company size, years of experience — even company name. While LinkedIn Ads lack the wider scope of other social media advertising platforms, it provides a better way to promote your event to the professionals most likely to attend.
Facebook Ad Campaign Setup
Facebook Ads are a great way to promote your events. Before starting a campaign you can select your goals for the campaign (as app installs, conversions, brand awareness, reach, traffic etc) and then the targeted audience. The really great part is that Facebook helps you define your audience by both geographical and demographical criteria. You can create your audience by location ( the city in which they live), sex, age, interest; you can choose if your Ads reach your followers and/or their friends
Social Media Graphics Design
Graphic Design is at the heart of everything we do. our creative passion helps us provide engaging design for all types of marketing communication both in pixels and in print. Design for print, advertising, brochure design, business stationery, corporate literature, signage or exhibition and display, we’ve got it covered. We believe clear, strategic design enhances communication and professional quality graphic design in every marketing resource is essential to the success of any business. We can also plan, produce and deliver virtually any print project imaginable, helping you to navigate the complex minefield of print procurement that is usually time consuming and costly.
When organising events like conferences, concerts, seminars, or trainings, a huge amount of work falls on the shoulders of the event manager, and that burden needs to be unloaded as quickly as possible. There’s also the event email marketing to consider! Most event organisers are looking for an easy, fast, inexpensive, but effective way to talk about their upcoming event. Email is the best way to get this done!
Email marketing for events has a very important strategic purpose. Consider including it in your event planning strategy to boost your overall business.
Our experienced, in-house team of designers, developers, copywriters and project managers works together like a well-oiled machine to bring your project to completion on time and on budget.
We take the time to understand your business, which is unique — just like the design of your website will be. We want to know as much as possible about your products, services, company history, website objectives, competition and value proposition so we can translate this information into compelling textual and visual site content.
We excel in mobile-friendly design. Mobile-friendly design is no longer a “nice to have,” it’s a must-have feature on every website. Without mobile-friendly design, you’ll leave your huge mobile audience out of your ROI equation, and also hamper any SEO efforts you have underway.We are an expert in responsive web design. Years later, we have developed tremendous strength in this all-important